Social Story Scorecard | Sproutly Social

Find out why your social is not driving bookings in ten minutes

Take the Social Story Scorecard to see where your strategy, storytelling, and systems are strong, where they are quietly leaking revenue, and what to fix in the next thirty days.

Get my Social Story Score Takes about ten minutes. No fluff. No agency pitch.

What you will walk away with

  • •Your Social Story Score out of 100 with scores across strategy, story, and systems.
  • •A clear view of where you are strong and where you are leaving opportunity on the table.
  • •Specific actions you can take in the next thirty days to improve performance.
For qualified brands, you can also request a Social Story Mini Audit with our team.

Who this is for

Founder or marketing lead

You are responsible for growth, marketing, or the guest experience, and social is part of that picture.

Service or experience driven brand

Hotels, wellness clinics, med spas, restaurants, lifestyle retail, and service businesses with a premium offer.

Posting but not seeing enough return

You show up on social, but the level of inquiries, bookings, or applications does not match the effort.

The Social Story Scorecard

Three short steps. Answer as honestly as you can. This is a snapshot for you and your team, not a test.

Step 1 of 3 About 3 minutes
Your answers are confidential and used only by the Sproutly team.
Choose the option that fits best. The wording will adjust per question so it feels specific, not generic.
Strategy
We have one to two clear hero offers that we actively sell on social.
We can describe our ideal customer and what they care about in one sentence.
We know the specific role social media plays in our sales and marketing.
We have clear goals for social with simple metrics we track.
Our content is planned around our goals, not only ideas or trends in the moment.
Story
Our content regularly features real people from our brand, guests, or clients.
This can include staff, customers, creators, models, or actors. The point is: real people on camera.
Most of our videos have a strong hook in the first three seconds and a clear storyline.
Our social content looks and feels like the rest of our brand.
Someone new could scroll our last nine posts and quickly understand what we do and why it matters.
We consistently share proof of results, experiences, or transformations, not only tips and announcements.
Final step. Same format.
Systems and consistency
We have a repeatable process for capturing content every month.
We post at least three times per week on our primary platform without big gaps.
Someone clearly owns social and has protected time to manage it.
We have a simple workflow for getting raw content edited, approved, and scheduled.
We review basic analytics at least once per month and adjust content based on what we see.
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Strategy
Story
Systems and consistency

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